Insights.
What drives us and delivers value to our clients.
News
13/03/2026
wob is a Databricks Partner: What's in it for you.
Blog
02/02/2026
From Trend to Transformation – Why B2B Marketing Needs Decision Architectures Now.
Blog
25/09/2025
The Great Waste: Creativity as Problem‑Solver
Blog
23/09/2025
Why Radical Transparency is Your Strongest Marketing Currency.
Blog
16/09/2025
Change Without Arbitrary Decisions: The Brand as a Strategic Anchor.
Blog
09/09/2025
AI Hype Meets Reality: Why Human Experience Is the Real Game-Changer.
News
14/07/2025
wob wins Silver at the 2025 BoB Award with MANN+HUMMEL.
News
02/07/2025
Freudenberg Website Relaunch: wob designs a bold new visual identity.
Blog
11/06/2025
MARK/ORG: How Brand and Demand Work Hand in Hand.
News
28/05/2025
wob wins DPOK 2025 with MANN+HUMMEL.
News
14/05/2025
Global AI Hub: wob teams up with BBN to launch the BBN AI Studio
Blog
03/01/2025
New Requirements for Corporate Websites in 2025: Why Acting Early Pays Off.
News
16/12/2024
wob and CARLISLE® win the FOX AWARD Silver.
News
12/12/2024
A Golden Bee for wob and MANN+HUMMEL
Blog
10/12/2024
Empathy Meets Efficiency: The Core Value of Human-Centred B2B Communication.
News
12/11/2024
Annual Multimedia Award for MANN+HUMMEL and wob.
Blog
11/11/2024
The Perceived Barrier: Why Cultural Factors Determine the Success of Gen-AI in Marketing.
News
29/10/2024
B2B World Fest 2024: Where Innovation Leaders Meet.
News
14/10/2024
BBN Academy 2024: When B2B Pros Share Their Knowledge.
Blog
25/09/2024
B2B Marketing in Transition: Data is Silver, Creativity is Gold.
Blog
26/08/2024
Innovation scouting in B2B marketing for unforgettable customer experiences.
Blog
05/08/2024
Innovation boom: Why B2B marketing should now focus on architectures instead of measures.
News
01/07/2024
The new wob: Creating impactful experiences with data, tech, and creativity.
News
19/06/2024
wob is a member of the BVDW.
News
13/06/2024
German Brand Award 2024 for Uhlmann & wob.
Blog
28/05/2024
MARK/ORG 9: AI in Harmony – Speed & Authenticity.
Blog
21/05/2024
Google AI Overviews: What the future of AI-powered search means for SEO
News
08/05/2024
Live on stage at TIK 2024.
Blog
07/05/2024
Sharing is caring: Creating shareable B2B content to enhance audience engagement.
Blog
30/04/2024
AI paradigm shift: B2B must prepare for this disruption now.
News
26/04/2024
The new business year 2024 is off to a promising start.
Blog
20/03/2024
Green light for the EU AI Act: What B2B companies need to know now.
News
20/03/2024
wob becomes a Pimcore Gold Partner.
News
18/03/2024
New Client for the Agency.
Blog
14/03/2024
Video AI Sora: A Revolution – also for B2B Marketing?
Blog
06/03/2024
Data-Driven Storytelling in B2B: How to tell stories with data.
News
16/02/2024
wob supports the GWA initiative #MiteinanderFürDemokratie.
Blog
06/02/2024
Recommended Reading: Prompting in B2B & where you might hit limits with AI tools.
News
31/01/2024
New client and exciting projects for the agency.
News
15/01/2024
New partner in the BBN network.
Blog
05/12/2023